Well, just recently the big boys at Google were at it once again. Unfortunately, they slapped and permanently suspended thousands of Google Adwords accounts..yet again. For affiliate marketers who rely of Adwords, many are once again devastated, and also…telling Google to “stick it up their (you know what)” and are turning to PPV to increase web traffic. Hey, and why not? For keywords that Adwords advertisers were paying around $2.00 per click, with PPV you can pay around $0.02. Yes, that is 2 cents!
Thankfully, my Adwords account is fine, and I wasn’t slapped, but, you can bet I’m looking into alternative methods for driving traffic all of the time. After all, traffic and conversion is the name of this game. Without it, affiliate marketers and online business owners do not have a business. It needs to be made the MOST IMPORTANT factor. Well, perhaps it depends on the way conversion is attained..again..against the hype thing. Didn’t I just make a post on that?
Moreover, unlike the money hungry Google, with PPV, you don’t have to worry about quality score, ads, or all of the rest of the BS that Google makes you go through just to so you don’t get slapped. Of course these factors are also necessary to keep your CPC down as well. Yes, there is competition, but far far less, than with Google Adwords.
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